The Lovie Awards 2021: Inter nominated for I M Scudetto video

Inter have been nominated for a Lovie Award for the commemorative I M Scudetto video, created by the club to mark the team’s 19th title win.

The prestigious Lovie Awards are organised by the International Academy of Digital Arts and Sciences, recognising the most innovative and interesting creations from the digital community.

Inter have once again been nominated for the 2021 edition, with the I M Scudetto video – which allowed the club’s fans to join in with the celebrations following the historic title win – shortlisted in the Video: Entertainment & Sport category.

During the season, Inter created around 1000 pieces of content for publication across the club’s digital channels, marking key moments such as the moment the Nerazzurri mathematically won the title and the trophy ceremony following the home game against Udinese. In total, the content generated 67 million views, over 283 million impressions and 22.5 million interactions.

The culmination of all this was the I M Scudetto video, which was posted on 3 May and has now surpassed 15 million impressions, 7 million views and 700,000 interactions.

The winner will be decided by the votes of the public, and you have until 21 October to have your say! Head to this page to vote for I M Scudetto!