Derby di Milano: Inter welcomes journalists and creators from the United States

For the Derby di Milano, Inter rolled out a new and significant engagement initiative aimed at media, platforms and creators with a strong presence in the United States. The project sits within the Club’s broader strategy to strengthen its global positioning, with the US identified as a market of major strategic potential.

This latest project reinforces the Club’s steady international expansion in recent years, particularly across North America. From taking part in TST and Coachella to on-site initiatives during the FIFA Club World Cup, Inter has consistently increased its visibility in the United States, encouraging meaningful interactions with one of the world’s most dynamic and influential audiences.

The Derby-related project offered US media and creators exclusive access to the Nerazzurri world. During their days in Milan, guests toured Inter HQ and the BPER Training Centre, gaining a close-up look at the Club’s daily operations, before diving into the city’s unique atmosphere ahead of an unforgettable matchday experience at San Siro for the Derby di Milano.

Their stay also featured an exclusive dinner overlooking the Madonnina, attended by Nerazzurri legend Christian Vieri – a moment that showcased the style, elegance and Milanese lifestyle that have long been central to Inter’s identity.

The initiative aims to grow the Club’s brand awareness in the US, strengthen its presence across key communication channels and engage new fan communities through richer, more structured storytelling around Inter’s strategic goals.

With this latest project, Inter takes another step forward in its international growth, deepening its connection with a key market and bringing the Nerazzurri experience even closer to US audiences.