Inter and Nike present 2023/24 Home shirt. Paramount+ front jersey partner
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— Jul 13th 2023Endless shades of Milano: Nike dà una nuova vita ai colori iconici del Club. Paramount+ sarà presente sulle maglie della Prima Squadra maschile e femminile e della Primavera in tutte le competizioni della stagione. Anche la collaborazione con lo Sleeve Sponsor eBay prosegue per la prossima stagione.
Endless shades of Milano. The Inter Home jersey for the 2023/24 season blurs the traditional black and blue lines with a fluid design representing the multiple facets of a club that is constantly evolving. In a city where fashion, design and architecture come together, communities are heterogeneous and icons get reinvented, Inter endeavour to engage and inspire new generations through sport and style – both on and off the pitch.
Breaking down barriers, redrawing borders, embracing diversity, constantly seeking innovation. With the new Inter Home kit, Nike breathes new life into the club’s iconic colours, softening the stripes to create a new pattern never seen before.
Inside the collar of the jersey – made from recycled polyester to reduce CO2 emissions – is a flag of Milan with a black-and-blue mosaic pattern.
Paramount+ will grace the front of the shirt. The premium streaming service, which launched in Italy less than a year ago, will continue as Inter’s Official Front Jersey Partner in 2023/24 following the Champions League final in Istanbul – a union of two global brands which set out to entertain an ever wider and more varied audience; two brands which pursue innovation and dialogue with new generations. Paramount+ will appear on the kit of the men’s and women’s first teams and the Under-19s in all competitions throughout the season. Meanwhile eBay will continue as the club’s Sleeve Sponsor for the coming campaign.
Four catalysts are involved in the new kit launch, representing the city’s four creative shades. Tedua (music), Toni Brugnoli (photography), Naomi Accardi (football culture) and Nina Schutz (fashion)each received an exclusive preview of the new shirt and gave an interview explaining how the endless of shades of Milano impact their creativity. The catalysts were filmed in their work environments and feature in the launch video for the new Home kit.
The 2023/24 Home shirt will be available to buy from 13 July at the club’s official online store store.inter.it and nike.com, at Inter Store Milano and Inter Store San Siro, and at Nike Store Milano Corso Vittorio Emanuele, Nike Store Loreto and Nike Store Roma Via del Corso.