Italian Super Cup 2025: Inter presents "One rhythm"

Inter presents ONE RHYTHM, the project that will accompany the Nerazzurri as they head into the Italian Super Cup 2025 and that celebrates the cultural connection between the club and the international landscape in which the team compete.

The project was created to highlight the meeting of different cultures, which come into connection through football – a vehicle for passion and shared values – creating a unique rhythm. Inter, which is a long-term symbol of openness and international togetherness, becomes the point of connection, transforming the rhythm of collective emotions and cultural identity into a universal language.

The ONE RHYTHM claim will guide the entire Nerazzurri project across the country: from local activations to fan engagement initiatives, culminating in the creation of a special jersey that the team will wear for the semi-final against Bologna.

Once again, Inter confirms its commitment to involving fans through the cultural experiences that resonate most strongly with them, demonstrating its ability to evolve beyond the pitch while remaining deeply connected to its international community.

A central element of this journey is the collaboration with the Soundstorm Festival in Riyadh, organised by MDLBEAST and one of the world’s most significant music events with over 400,000 spectators. For the first time, the festival is cooperating with the world of football, partnering with a club that shares its belief in the power of cultural connections.

The collaboration represents the natural evolution of Inter’s work in the world of music, following activations with the Coachella Festival in the United States and with Republic Records during the FIFA Club World Cup.

The face of this activation is Francis Mercier, the Franco-Haitian DJ and producer who is one of the most admired emerging names on the international scene. After launching the collaboration with a live DJ set at San Siro during Inter’s showdown with Lazio, the artist unveiled the special jersey during his performance on the Soundstorm stage on Thursday 11 December.

The special jersey, which evokes the union of two cultures through a dedicated pattern inside the numbers, will be worn by the Inter players on 19 December in the Italian Super Cup semi-final against Bologna, bringing to the pitch the concept that has underpinned the entire project. The kit will be available in a limited edition on store.inter.it with Lautaro Martínez, Marcus Thuram and Nicolo Barella customisations.

The project was previewed on Saturday 6 December by Brand & Marketing Director Luca Adornato, who took part in XP Music Futures 2025, the annual conference dedicated to the music industry in the MENA region, speaking in the How Music Shapes National Sporting Identity panel.