Urban style meets outdoor spirit: Montagnetta turns Nerazzurri

In the heart of Milano, at one of the city’s most iconic landmarks, Monte Stella, Inter brings to life the launch of the Fourth Kit by reimagining what an urban activation can be. The “Montagnetta” is transformed into a place for exploration, connection, and shared identity.

The “Montagnetta” is an artificial hill built after World War II using the rubble left by wartime bombings. It stands as a symbol of Milano’s ability to turn its past into a foundation for the future, and reflects the tireless spirit of the city and of Inter, always looking to the next challenge, the next peak to reach. From the top, there is a unique view across the city, stretching all the way to San Siro, making it a place rich in shared sporting memory.

It is within this setting that the shared values of Inter and ACG come to life: pushing beyond limits in all conditions, and turning obstacles and the unexpected into opportunities for growth. These values are expressed through the Fourth Kit, which the First Team will wear for Inter vs. Pisa, and through the activities taking place at the “Montagnetta.”

After the iconic atmosphere of the All Conditions Cup organised by Nike, the project at the “Montagnetta” continues the focus on adventure and connection with nature, this time in an urban setting. The aim is to create an immersive experience that naturally brings together the language of football and the values of the outdoor world.

From 22 to 26 January, the Nerazzurri world will take over the “Montagnetta,” turning it into a place to meet, connect and share. It’s a collective experience shaped through collaborations with young artists and influential communities.

The installation reflects both the look and the spirit of collection launched with AGC. Its design draws on technical materials and the mindset of mountain and outdoor culture, blending them with the distinctive elements of the Nerazzurri brand. The activation at the “Montagnetta” clearly expresses Inter’s modern brand identity.

With the involvement of guests, club Legends, partners and Inter Clubs, alongside music, DJ sets, special training sessions and group runs, the project offers something unique not just for core fans, but also as a way to reach new audiences and bring an ever-wider community together. From Milano and beyond, all united by the drive to reach new heights.

Friday 23 January, 6:00 PM | Inter Legends at the Montagnetta Nerazzurri Legends getting ready for the 8:45 PM showdown at San Siro

Saturday 24 January, 12:00 PM | Music & DJ Set at the Montagnetta Clement, Thera-P, Jacopo Galletta, BR1

Sunday 25 January, 9:30 AM | Run at the Montagnetta With Crusher Running Club

Monday 26 January, 3:00 PM | Training Session at the Montagnetta A special guest coach, some players from Inter’s Youth Sector, and members of a special team